What we’re all about

What is Rural Water Impact?

Rural Water Impact’s mission is to provide rural water utilities a turnkey, professional website and communication solution that saves time and money.

RWI offers custom, cutting edge, search engine optimized website solutions at an incredibly affordable price point. Hundreds of Water Systems across North America are now taking advantage of our state-of-the-art solution!

Rural Water Impact launched in 2011, followed by our “sister” service Municipal Impact in 2015 — and we have since established a proven track record of quality service and integrity in the rural water & municipal communities. We are proud that ours is the only website solution be officially recommended by the National Rural Water Association and most of the state rural water associations.

Our web solutions utilize tried and true principles of web design and usability standards, enabling water utilities to be more efficient, effective and professional in servicing their water community. Utilities benefit from a professional web presence as their site provides customers a greater level of information, service and – increasing their overall satisfaction and confidence in the utility.

Choosing Rural Water Impact eliminates the hassle of trying to determine the ins and outs of designing, building and hosting a website – saving time, money and frustration. In turn, water utility customers receive a greater level of service and confidence when doing business with their local water utility provider.

Let Rural Water Impact simplify your internet experience through our personalized service and support so your water utility can focus its energies on what it does best – providing sparkling clean water to the community – Not building and maintaining a website. Think of Rural Water Impact as a one-stop-shop for all your rural water website solution needs.

The Backstory

Our History

In working closely with rural utilities through the years, we noticed the increasing need for even the smallest water systems to be able to have a website that their customers could access. However, hiring a web developer can be both expensive and unreliable, and most small utilities just don’t have the time to manage a website development project or to maintain it.

As a result, most small utilities either have no website at all, or what they have is so out of date that they’ve completely abandoned it.

So the idea for RuralWaterImpact.com was born!

Beginning in early 2010, we spent over 18 months developing our solution to meet the specific needs of the rural water systems–and to make it as easy as possible to anyone to use and maintain. In fact, it’s so easy that you don’t have to figure out and tell us what you need, because we have it already built-in!

More importantly, the RWI solution is something very special, and our Customer Support Team is here to help: No more burning money on flaky developers, and no more frustration trying to develop your own web presence.

We’re so confident that our service will make your life easier — In fact, our Money-Back Guarantee assures it! Simply subscribe today, and we’ll be excited to welcome you as the newest RWI family member!

Customer Satisfaction is our #1 Priority!

Our Team


Shannon Farmer



Shelly Howay




Executive Management



Client Development






Customer Support



Client Support



Design & Development

Partnership with NRWA

RWI is proud to be an Official Affinity Partner of the National Rural Water Association, which directly serves most all of the state rural water associations and their members.

Learn more about NRWA’s Products & Services

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Or call us at 1-888-551-4815